Instagram DM templates for med spas

Six DM templates for med spas and aesthetics clinics reaching people nearby who follow beauty and skincare accounts. Spintax keeps each message unique, and every template stays clear of medical claims.

6 templates · 216 unique message versions · free, no signup

6 templates, ready to paste.

Purple is a placeholder the extension fills in. Pink is spintax: one option is picked for each person. Replace anything in [square brackets] with your own details.

Local opener

First touch · 128 versions

{Hey|Hi} {firstname}! We're a {med spa|clinic} in [area] and {saw|noticed} you're into {skincare|self-care} too. {Quick question|Curious}: is there a {treatment|skin goal} you've been {curious about|thinking about}?

Question answerer

When they post skincare questions · 16 versions

{Hey|Hi} {firstname}, {saw|noticed} you asked about [topic]. {Happy to answer|Glad to help} from our side if useful. {No sales pitch|Just info}, we get asked that a lot!

Consult invite

After they reply · 16 versions

{Great question|Love that}. The best way to {know what suits you|get a proper answer} is a {free|complimentary} consultation with [practitioner]. {Want me to check|Shall I look at} times this week?

New treatment

When you launch something · 16 versions

{Hey|Hi} {firstname}, we've just started offering [treatment] at [clinic] in [area]. {Thought of you since|Figured you might be curious since} you follow {skincare|beauty} accounts. {Want the details|Happy to send info}?

Follow-up #1

+4 days, no reply · 8 versions

{Hey|Hi} {firstname}, {just bumping this|circling back} in case it got buried. {No pressure at all|Totally fine if not}, happy to answer any questions.

Last follow-up

+10 days, no reply · 32 versions

{Hey|Hi} {firstname}, {last one from me|I'll leave it here}! If {now's not the time|it's not for you}, {no worries|all good}. {Take care of that skin|Enjoy your routine}!

Make it yours. See every version.

Edit any template below and shuffle through recipients to see exactly what each person would receive.

Template
0 unique versions of this message

Wrap options in {curly|braces} to spin them. Paste the template straight into IG Outreach Pro; it's the same syntax.

coach.marissaInstagram

How med spas get replies, not blocks.

  1. 01

    Stay local

    Mention your area so the message makes sense. A clinic three hours away is not relevant.

  2. 02

    Make no medical promises

    Describe what you offer and invite questions. Results and outcomes belong in a consultation.

  3. 03

    Use your own followers' networks

    Followers of local salons, skincare brands and beauty creators in your city are a natural fit.

  4. 04

    Lead with education

    A short answer to a common question builds trust faster than a discount.

Send these to hundreds of local clients. Without typing one.

IG Outreach Pro finds local clients by hashtag, by the followers of an account or from your own list, spins a different version of your template for each one, sends from your own account at the pace you set, and follows up until they answer.

  • Free plan: 1 campaign, 10 DMs a day, no card
  • Same spintax as these templates, so paste and go
  • Test Mode, hourly caps and breaks built in
Add to Chrome for free

Five customers, on camera. Press play.

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Questions

What is spintax?

Spintax is a way of writing several versions of a message at once. Options go inside curly braces separated by a pipe, like {Hey|Hi|Hello}, and one is picked at random for each person. Placeholders like {firstname} fill in the recipient's details. IG Outreach Pro uses exactly this syntax.

Can I use these templates without the extension?

Yes. Pick one option from each set of braces and replace the placeholders by hand. The extension just does that for you automatically, for every person on your list, and follows up on schedule.

Will sending DMs get my Instagram account banned?

Nobody can promise it won't, and automated DMs conflict with Instagram's terms. IG Outreach Pro gives you Test Mode, Safe Start warm-up, an hourly cap, scheduled breaks and automatic opt-outs so you can send carefully. Start slow and read the send log.

Are these templates free for med spas?

Completely. Copy them, edit them, use them however you like. No signup.

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IG Outreach ProFree · 10 DMs a day · no card Add to Chrome