Influencer outreach DM templates

Six Instagram DM templates for brands and e-commerce stores reaching creators for UGC, gifting, paid collabs and affiliate deals. Every template spins its wording so creators don't get the same copy-paste pitch they see fifty times a week.

6 templates · 456 unique message versions · free, no signup

6 templates, ready to paste.

Purple is a placeholder the extension fills in. Pink is spintax: one option is picked for each person. Replace anything in [square brackets] with your own details.

Collab opener

First touch · 256 versions

{Hey|Hi} {firstname}! {Big fan|Loving} your {content|videos}, the {editing|style} is {so good|next level}. We're {looking for|lining up} creators for a {paid collab|paid campaign}. {Open to it|Interested}?

Details

After they reply · 64 versions

{Amazing|Love it}! It's {2|3} short videos for {our launch|a new product}, {paid|budget is flexible}. {What are your rates|Do you have a rate card} for {something like that|that}?

Gifting

Product seeding · 32 versions

{Hey|Hi} {firstname}! {We'd love to|Can we} send you [product] {to try|for free}, {no strings attached|no posting required}. {Want one|Should I grab your address}? 🎁

Affiliate invite

Performance deals · 64 versions

{Hey|Hi} {firstname}, {your audience|your followers} {would love|seem perfect for} [product]. We {run|offer} a {creator|affiliate} program with [commission]. {Want the details|Open to hearing more}?

Follow-up #1

+3 days, no reply · 8 versions

{Hey|Hi} {firstname}, {just bumping this|following up} in case it got lost in requests! {Still keen to|Would love to} work with you on this ✨

Last follow-up

+7 days, no reply · 32 versions

{Hey|Hi} {firstname}, {last nudge from me|I'll leave it here}! If {the timing's not right|you're booked up}, {no worries|totally understand}. {Would love to work together another time|Keep creating}! 🙌

Make it yours. See every version.

Edit any template below and shuffle through recipients to see exactly what each person would receive.

Template
0 unique versions of this message

Wrap options in {curly|braces} to spin them. Paste the template straight into IG Outreach Pro; it's the same syntax.

coach.marissaInstagram

How brands get replies, not blocks.

  1. 01

    Show you actually watched their content

    Name a video or a style detail. Creators ignore pitches that could have gone to anyone.

  2. 02

    Be upfront about the deal

    Say whether it's paid, gifted or affiliate in the first or second message. Vague offers get ignored.

  3. 03

    Go micro

    Creators with 5k to 50k followers reply far more often and usually have better engagement.

  4. 04

    Make saying yes easy

    Ask one simple question: their rate, or where to send the product.

Send these to hundreds of creators and influencers. Without typing one.

IG Outreach Pro finds creators and influencers by hashtag, by the followers of an account or from your own list, spins a different version of your template for each one, sends from your own account at the pace you set, and follows up until they answer.

  • Free plan: 1 campaign, 10 DMs a day, no card
  • Same spintax as these templates, so paste and go
  • Test Mode, hourly caps and breaks built in
Add to Chrome for free

Five customers, on camera. Press play.

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Questions

What is spintax?

Spintax is a way of writing several versions of a message at once. Options go inside curly braces separated by a pipe, like {Hey|Hi|Hello}, and one is picked at random for each person. Placeholders like {firstname} fill in the recipient's details. IG Outreach Pro uses exactly this syntax.

Can I use these templates without the extension?

Yes. Pick one option from each set of braces and replace the placeholders by hand. The extension just does that for you automatically, for every person on your list, and follows up on schedule.

Will sending DMs get my Instagram account banned?

Nobody can promise it won't, and automated DMs conflict with Instagram's terms. IG Outreach Pro gives you Test Mode, Safe Start warm-up, an hourly cap, scheduled breaks and automatic opt-outs so you can send carefully. Start slow and read the send log.

Are these templates free for brands?

Completely. Copy them, edit them, use them however you like. No signup.

Your next 10 clients are already on Instagram.

Let the extension message them.

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IG Outreach ProFree · 10 DMs a day · no card Add to Chrome