Instagram DM templates for personal trainers

Six DM templates for in-person personal trainers who want to fill sessions with people nearby. Spintax varies the wording for each person, and you swap in your gym and area in the brackets.

6 templates · 184 unique message versions · free, no signup

6 templates, ready to paste.

Purple is a placeholder the extension fills in. Pink is spintax: one option is picked for each person. Replace anything in [square brackets] with your own details.

Local opener

First touch · 32 versions

{Hey|Hi} {firstname}! {Saw|Noticed} you train around [area] too. I'm a {personal trainer|PT} at [gym]. {Quick question|Curious}: are you {training on your own|following a plan} at the moment?

Form check offer

When they post lifts · 64 versions

{Hey|Hi} {firstname}, {nice|solid} {session|lift} in your last post! If you ever want a {second pair of eyes|free form check} on it, I'm at [gym] most {mornings|evenings}. {No sales pitch|No catch}.

Taster session

After they reply · 16 versions

{Great|Love that}. I do a {free|no-cost} first session so people can see if we click. {Would|Could} [day] or [day] {work for you|suit you}?

New to the gym

Followers of your gym · 32 versions

{Hey|Hi} {firstname}, {saw|noticed} you {follow|go to} [gym] too! Are you {fairly new there|settling in okay}? {Happy to show you around the kit|Glad to help if you want a starting routine}.

Follow-up #1

+3 days, no reply · 8 versions

{Hey|Hi} {firstname}, {just bumping this|circling back} in case it got buried. {Totally fine if not|No pressure}, the free session offer is open any time.

Last follow-up

+7 days, no reply · 32 versions

{Hey|Hi} {firstname}, {last one from me|I'll leave it here}! If {now's not the time|you're sorted}, {no worries at all|all good}. {See you around the gym|Enjoy the training}!

Make it yours. See every version.

Edit any template below and shuffle through recipients to see exactly what each person would receive.

Template
0 unique versions of this message

Wrap options in {curly|braces} to spin them. Paste the template straight into IG Outreach Pro; it's the same syntax.

coach.marissaInstagram

How personal trainers get replies, not blocks.

  1. 01

    Lead with the location

    People choose a trainer they can actually get to. Mention the area or gym early so the message feels local, not random.

  2. 02

    Use local hashtags and gyms

    Followers of your gym's account and people posting your city's fitness hashtags are the easiest list to start with.

  3. 03

    Offer a taster, not a package

    A free first session or a form check is a low-risk yes. Talk packages once you have met.

  4. 04

    Watch your hourly cap

    Local lists are small. Send slowly with breaks so you don't burn through your whole area in a day.

Send these to hundreds of people in your area. Without typing one.

IG Outreach Pro finds people in your area by hashtag, by the followers of an account or from your own list, spins a different version of your template for each one, sends from your own account at the pace you set, and follows up until they answer.

  • Free plan: 1 campaign, 10 DMs a day, no card
  • Same spintax as these templates, so paste and go
  • Test Mode, hourly caps and breaks built in
Add to Chrome for free

Five customers, on camera. Press play.

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Questions

What is spintax?

Spintax is a way of writing several versions of a message at once. Options go inside curly braces separated by a pipe, like {Hey|Hi|Hello}, and one is picked at random for each person. Placeholders like {firstname} fill in the recipient's details. IG Outreach Pro uses exactly this syntax.

Can I use these templates without the extension?

Yes. Pick one option from each set of braces and replace the placeholders by hand. The extension just does that for you automatically, for every person on your list, and follows up on schedule.

Will sending DMs get my Instagram account banned?

Nobody can promise it won't, and automated DMs conflict with Instagram's terms. IG Outreach Pro gives you Test Mode, Safe Start warm-up, an hourly cap, scheduled breaks and automatic opt-outs so you can send carefully. Start slow and read the send log.

Are these templates free for personal trainers?

Completely. Copy them, edit them, use them however you like. No signup.

Your next 10 clients are already on Instagram.

Let the extension message them.

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IG Outreach ProFree · 10 DMs a day · no card Add to Chrome